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Prevention

Ki ET LA’s purpose is to design, produce and distribute durable, functional accessories for the well-being and protection of children.
Central to our role is now the concern to raise the awareness of young parents to the damaging effects of the sun and its rays to make the wearing of sunglasses and a hat a reflex action regardless of our age!

ESSENTIAL INFORMATION ON UV RAYS

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 An overcast sky still lets through more than 90% UV radiation

 10 to 30% of UV radiation is reflected by water, more than 20% by sand and 85% by snow

 90% of UVA rays and more than 50% of UVB rays reach the retina of infants less than 1 year old

 Before the age of 12, the lens (the retina’s natural protective barrier) is not formed

 In a lifetime, 70% of the total exposure to UV rays is experienced before the age of 17

 The so-called “blue light” corresponds to visible rays with the shortest wavelengths. These rays are the most “dazzling”

⇒ Ki ET LA recommends the following:

  • Wear a hat and sunglasses whenever you are exposed UV radiation (which is not necessarily synonymous with sunshine)
  • Avoid prolonged exposure and/or exposure at the hottest times of the day (between 11:00 a.m. and 4:00 p.m.) even when wearing a hat and sunglasses
  • Follow the advice of INPES, the Institut National de Prévention et d’Education pour la Santé (National Institute for Prevention and Health Education): www.prevention-soleil.fr (no Ki ET LA accessories are meant to replace the existing guidelines for use)
  • Prefer reliable protective accessories: certified as providing very high protection and meeting standards
  • Remember that, however good their protection is, the wearing of such accessories does not mean that you do not have to provide sun protection for the parts of the body they do not protect.

ABOUT SUNGLASSES

FROM WHAT AGE SHOULD SUNGLASSES BE WORN?

As, before infants are 1 year old, 90% of UVA rays and more than 50% of UVB rays reach their retina, it is essential for your baby to wear sunglasses from their first exposure to sun

⇒ For this purpose, Ki ET LA has created an adjustable model specially for the 0-18 month age range with short temples for maximum comfort: the Diabola..

HOW DO YOU CHOOSE SUNGLASSES?

The purchasing of sunglasses carrying the EC mark with maximum protection indicated on the glass is highly recommended for children. Make sure you choose models that wrap around and cover well and are made of flexible plastic specially designed for children.
Beware of « gadget » type sunglasses.

⇒ Ki ET LA’s 4 models are specially designed to suit the morphologies of children according to their age group.

⇒ They are fitted with category 4 unbreakable lenses providing maximum comfort and safety.

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WHAT DOES CATEGORY 4 MEAN?

This refers to the protection category of the lenses of your sunglasses.
The  categories of lenses range from 0 to 4

⇒ Ki ET LA’s sunglasses lenses are category 4 and filter 90% of UVA rays and 95% of UVB rays for maximum protection. They are also have a special blue light filter treatment.

WHAT IS BLUE LIGHT?

The so-called “Blue light” corresponds to visible rays with the shortest wavelengths. These rays are the most « dazzling »

⇒ To provide complete protection, Ki ET LA has chosen to add this blue light filter to all its models (Blue Blocker Filter)

ARE Ki ET LA SUNGLASSES SUITABLE FOR SKIING?

Snow reflects 85% of UV rays!
Only category 4 glass provides protection against this type of solar radiation

⇒ Ki ET LA’s sunglasses can be worn when skiing and in other extreme conditions (at sea for example)

ABOUT HATS

WHY CHOOSE AN ANTI-UV HAT RATHER THAN AN ORDINARY COTTON HAT?

In general, a standard summer fabric has a UPF of around 6 and blocks very little UV radiation

⇒ The Ki ET LA hat made of Anti-UV textile having an UPF of 50+ provides maximum protection against UV rays.

⇒ Its wide visors protect small children’s shoulders and/or their face.

Prévention chapeau

WHAT DO UPF AND UPF 50+ MEAN?

UPF means « Ultraviolet Protection Factor ». It is an index that was defined for textiles with a European standard, and indicates the UV filtering percentage.
UPF 50+ provides a very high protection since this rating blocks more than 97.5% of UVA and UVB rays

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⇒ The Ki ET LA Kapel hat is made of UPF 50+ cotton: the maximum UV protection index.

WHAT IS THE DIFFERENCE BETWEEN UPF AND SPF?

SPF means “Sunburn Protection Factor”. SPF is the index that represents the protection level of a sun-protection product (cream, lotion, spray, etc.).
UPF means “Ultraviolet Protection Factor” and indicates the UV percentage filtered by the textile.
Each solar index corresponds to a UVB blocked percentage.

⇒ The Ki ET LA Kapel hat’s UPF 50+ index is the highest UV protection currently available.

WHAT DOES THE OEKO TEX LABEL REALLY GUARANTEE?

The Oeko-Tex label is the first label aiming to ensure the human/ecological qualities of textiles: free from products that are toxic for the body and the environment.

⇒ Tous les chapeaux Ki ET LA bénéficient du label Oeko Tex.



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